On today’s episode of The Atlanta Small Business Show, we’re pleased to welcome back critically acclaimed speaker, generational researcher, and President at The Center for Generational Kinetics, Jason Dorsey. Jason speaks to Jim Fitzpatrick about how COVID-19 has impacted the work life balance, buying habits, and future affect on Generation Z and Millennials.
Jim and Jason also discuss Jason’s upcoming book release, “Zconomy: How Gen Z Will Change the Future of Business- and What to do About it“. The most complete and authoritative guide to Gen Z, describing how leaders must adapt their employment, sales and marketing, product, and growth strategies to attract and keep this important new generation of customers, employees and trendsetters.
Tune-in to hear more from Jason and let us know what you think in the comments section below.
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