In today’s episode of The Roadmap, we are thrilled to have Kelly Springer, CEO and founder of Kelly’s Choice, join us from New York City. Springer’s journey from a young dietitian inspired by her aunt to leading a nationwide team of 50 dietitians is nothing short of remarkable. With a passion for making nutrition accessible to all, Springer aims to transform workplace wellness and advocate for nutrition education in the military. Tune in as she shares her insights, challenges, and future vision for Kelly’s Choice.
Key Takeaways
1. Kelly’s Choice provides a broad range of services, including private practice with 50 dietitians across the U.S., a workplace wellness platform that covers nutrition, sleep, and exercise, and media collaborations with food companies to promote healthier eating habits.
2. Springer shared the challenges of scaling her business, particularly maintaining oversight during growth. Legal battles have led to implementing stricter protocols, such as mandatory continuing education for dietitians, ensuring higher standards across the board.
3. A significant shift in the industry has been the increased insurance coverage for nutrition services by major providers like United Healthcare, Cigna, and Aetna. This allows businesses to offer wellness programs at little to no cost, greatly expanding access to nutrition education.
4. Moreover, Springer is actively advocating for the inclusion of nutrition services under military insurance plans like TRICARE. Currently, military personnel and their families lack access to these essential services, a gap Springer is determined to close.
5. Nevertheless, Springer’s work also strongly focuses on women’s health, particularly addressing women’s unique challenges at different life stages. Her programs aim to educate and support women in the workplace, enhancing overall well-being and productivity.
"Everyone should have access to nutrition education. We eat every day, but we may not know how to maintain our bodies. Currently, military personnel don't have this access, which needs to change. I'm here to make that happen." - Kelly Springer.
