Happy weekend Atlanta! Today on The Atlanta Small Business Show, we start things off with Joe Pulizzi, serial entrepreneur, globally-recognized keynote speaker, and the Amazon best-selling author of “Epic Content Marketing.” He discusses why it is important for small businesses to embrace a content marketing strategy early on. We then hear from Leslie Kuban, owner of FranNet Atlanta and Lisa Amundsen, owner of Le Macaron Alpharetta. The pair discuss Lisa’s franchise journey from start to finish.
Following that is a portion of the Atlanta Small Business Profile featuring Mark Fonseca, CEO of DressTheMan.com, a haberdashery that provides wardrobe design, consultation, and maintenance services. Next up, is our conversation with Amanda Lucey, Owner and CEO of The Partnership, Atlanta’s oldest, privately held marketing, branding, and digital communications agency. We wrap things up with Jacquece Jennings, United States Army Veteran and the owner and founder of Nuleaf #1 in Roswell, GA. Be sure to tune into this week’s show!
Originally aired on 1.10.20
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The Secrets to Finding Content Marketing Success in 2020 from Joe Pulizzi
Content marketing is quickly becoming the fuel for modern-day business growth. With more companies turning their attention towards curating creative content, it continues to prove to be beneficial. Studies show that companies focused on content marketing get three times more leads than those that focus on paid search advertising, and 70 to 80 percent of search engine users are only focusing on organic results. Watch Now
How Lisa Amundsen Found Her Entrepreneurial Niche as a Le Macaron Franchise Owner
On today’s show, we’re pleased to welcome Lisa Amundsen and Leslie Kuban. Leslie is a franchise industry expert, and owner of FranNet Atlanta, and Lisa is the owner of a Le Macaron franchise in Alpharetta, Georgia. Le Macaron French Pastries is a modern take on the classic French pâtisserie which features their signature macarons, as well as gourmet chocolates, gelato, European style beverages, and homemade candy. Watch Now
Atlanta Small Business Profile – Mark Fonseca, DressTheMan
On this week’s episode of the Atlanta Small Business Profile, host and small business expert Ted Jenkin sits down with Mark Fonseca, CEO of DressTheMan.com. DressTheMan is a haberdashery that provides wardrobe design, consultation, and maintenance services for its clientele including ESPN, Merrill Lynch, and Turner Broadcasting. Watch Now
What Makes The Partnership Atlanta’s Fastest-Growing Female Owned Marketing Agency – Amanda Lucey, CEO
On today’s show, we’re pleased to welcome Amanda Lucey, Owner and CEO of The Partnership, Atlanta’s oldest, privately held marketing, branding, and digital communications agency. The Partnership was first established in 1979 and was acquired by Amanda in 2018. Under her reign, The Partnership is now the fastest-growing, female-owned agency, with clients that include InterContinental Hotels, Crowne Plaza, Ferrari, and Coca-Cola. Watch Now
How an Alarming Health Scare Inspired Jacquece Jennings to Start Her Own CBD Company
Today, we have with us, a business owner with a remarkable story to tell. We’re so pleased to welcome Jacquece Jennings, United States Army Veteran and the owner and founder of Nuleaf #1 in Roswell, GA. After retiring from the military, Jacquece experienced a lot of stress and anxiety, but that didn’t stop her from finding success in a new job. It was during this time that she started to look into the healing properties of CBD, and the entrepreneurial opportunity in the CBD market. However, her job at the time transferred her to the south, where CBD was still illegal. Watch Now
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